hey there, i’m kirstin.
I founded Darlin’ Floral Co. in 2019, but the story actually began much, much earlier…
Jumping back to childhood mornings spent with my Mom, a florist - my memories include following her around as she shopped the chilly flower-market fridges and stuffing any pretty, broken petals I found on the ground into my pockets.
Other memories include coming home from school to find our bathtub full of flowers as she prepped for a wedding or running to get ice for buckets. Still to this day, the smell of the fresh blooms often brings me back to a sweet childhood memory.
Always having a love for design, I eventually got my Bachelors in Fine Art and enjoyed working as a graphic designer in the surf industry. Years later, while living on Oahu, a couple of close friends were getting married and needed flowers, so naturally I volunteered - and something sparked.
After all these years, it was right in front of me - a job where I could create with my hands, surround myself in nature, and be a part of creating special & sacred moments.
Amazing… except - how do I start a business?
Queue: the amazing Kate from New Creations Flower Co…
Kate Schmidt, a long-time family friend, had caught wind of my interest and reached out. The next thing I knew, I was on a flight to Michigan to shadow her and see if this was the right path for me. With a business-mind, a heart for God and an eye for design, Kate was the perfect mentor I didn’t know I needed. She took a chance on me as her “sister company” and gave me the confidence and support that I could actually do this full-time.
Fast-forward and we’ve come a long way…
…through years of hard work, a cross-ocean move to San Diego, late nights, leaps of faith, a world-wide pandemic, incredible clients, support from fellow vendors & trust from coordinators, dedicated help from friends and freelancers (and even my Mom flying out to join on a couple weddings!), God’s provision, lotsss of flowers and here we are - over 500 weddings & events later.
Thank you for being a part of this journey with us.
xx, Kirstin
